Recent reports are noting that it will cost $10 million USD for a brand to receive the right to serve as the title sponsor for the upcoming Floyd Mayweather and Conor McGregor’s super fight. The staggering $10 Million USD price would beat Tecate’s 2015 $5.6 million USD sponsorship, which is currently the largest single-fight sponsorship. Additionally, brands can sponsor Mayweather or McGregor respectively for a more affordable $5 million USD.
The fight between the two giants is expected to generate $20 million USD altogether, which would make it the largest sponsorship package for a fight, crushing the $13.2 million USD five sponsors paid to sponsor the Mayweather vs. Pacquiao fight.
On the $10 Million USD sponsorship, ESPN states:
“The sponsoring company would get its logo at the center of the ring at Las Vegas’ T-Mobile Arena, its branding on ring girls, on two of the ropes and in the two nonfighter corners of the ring. The deal also includes sponsorship of the first minute of every round on the broadcast and $500,000 USD in tickets.”
Also, be sure to check out the science behind the Mayweather vs. McGregor fight.